LIQUOR BRANDING SERVICES

BRAND STRATEGY & POSITIONING

Services

Brand Discovery Workshop

$3,000 – $7,500

Market Research & Competitive Analysis

$4,000 – $12,000

Brand Strategy Development (Audience, Positioning, Voice, Messaging)

$8,000 – $20,000

Naming (with trademark screening support)

$5,000 – $15,000

Brand Story + Manifesto Development

$2,500 – $7,500

Full Brand Strategy Package:
$15,000 – $45,000

BRAND IDENTITY DEVELOPMENT

Services

Logo Design (Professional Level)

$2,500 – $10,000

Premium Logo System (Primary + Secondary + Submarks)

$6,000 – $20,000

Brand Style Guide

$3,000 – $10,000

Bottle Label Design

$3,000 – $12,000 per SKU

Packaging Design (Full System)

$8,000 – $25,000

Brand Identity System (Full Package)

$12,000 – $50,000

PRODUCT PHOTOGRAPHY & CONTENT PRODUCTION

Services

Professional Product Photography (per session)

$1,500 – $5,000

Lifestyle Shoot (Models + Location)

$5,000 – $25,000

Commercial Video Production (30–60 sec)

$7,500 – $50,000+

High-End Brand Film

$25,000 – $150,000

Social Media Content Package (Monthly)

$2,000 – $8,000

Alcohol brands typically require premium lighting, glass detail work, and legal disclaimers — which increases cost.

WEBSITE & ECOMMERCE

Services

Landing Page

$2,000 – $7,500

Full Brand Website

$7,500 – $30,000

E-Commerce Liquor Store (Compliance Ready)

$15,000 – $75,000

Ongoing Website Maintenance

$500 – $2,000 / month

SOCIAL MEDIA MANAGEMENT

Services

Content Strategy (Platform Specific)

$2,000 – $5,000

Monthly Management (2–3 platforms)

$3,000 – $10,000

Influencer Marketing Management

$2,500 – $8,000 / month

Paid Social Ad Management

$1,500 – $5,000 / month (plus ad spend)

PAID ADVERTISING (DIGITAL)

Services

Campaign Strategy & Setup

$3,000 – $8,000

Ad Creative Production

$2,000 – $15,000

Monthly Ad Management

10–20% of ad spend

Recommended Starting Ad Budget

$5,000 – $50,000 / month

PR & LAUNCH CAMPAIGNS

Service

Going Rate

PR Campaign (3–6 months)

$8,000 – $25,000

National Launch Campaign

$25,000 – $100,000+

Event Marketing (Launch Party)

$10,000 – $75,000

Influencer Seeding Campaign

$5,000 – $20,000